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Herb Strauss
Chief Strategy & Marketing Officer |
Herb Strauss is Robbins-Gioia’s chief strategy and marketing officer. He leads the marketing, performance, and practice development group and is responsible for strategies supporting the firm’s global business operations and its expansion into new markets. Herb directs Robbins-Gioia’s solutions, corporate branding, web properties, knowledge management, relationship marketing, advertising, media relations, public affairs, market research, online marketing, thought leadership, internal communications, and corporate philanthropy. He is also responsible for creating and leveraging integrated marketing programs with the firm's corporate parent—Informa Plc (LSE: INF) and its affiliates.
Herb has more than 30 years of diverse public and private sector experience. He joined Robbins-Gioia in 2008 from the technology research and advisory firm Gartner Inc., where he was vice president and principal national security analyst. Before Gartner, Herb held a variety of executive and operational positions in market and industry analysis, strategy development, and management and technology consulting and led service delivery of key programs and services with the American Express Company, Electronic Data Systems Corporation, and American Management Systems (now a component of CGI). Herb began his professional career in government, where he served for 20 years as a commissioned officer in the United States Marine Corps. During his military career he served in peacetime and combat assignments around the world and in extended assignments with the Offices of the Secretary of Defense, Director of Central Intelligence, Defense Intelligence Agency and Central Intelligence Agency. A combat veteran of the Persian Gulf War, Herb’s last assignment was director of program planning and resources for the Marine Corps’ C4ISR/IT-Telecommunications mission areas.
Herb holds an MBA and an MS in information and telecommunications systems from the Johns Hopkins University and earned a BA in government from Norwich University.
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